Shoutout LA – A Fun Interview

It was an honor to be nominated for an interview with Shoutout LA, as part of their “Insider Insights” series.

Often we don’t have to reinvent the wheel to learn something new – we can just ask experts in the field who can draw on their experience to enlighten us.

Shoutout LA

They are nice people, and we jumped right into the interview…

Hi Nicole, is there something you can share with us that those outside of the industry might not be aware of?

How important the social part of social media is to an account’s success on any given platform. Most people treat social media like traditional media. They set it and forget it. Putting their content out and expecting leads to come in. This strategy is not what these platforms are built for. They have been created for people to connect with one another and if you are taking advantage of this interaction and relationship building, you are missing out big time. It is important to see social m media in a more holistic sense. It is not a marketing strategy in and of itself it is a piece of a larger strategy.

Read the rest of the interview on the Shoutout LA website, here.

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